Winning with Leslie A Monthly Newsletter Twitter leslielgroene Linkid lesliegroene
Leslie Groene Website Homepage January 2021, Vol. 186

Welcome to 2021- Hopefully, the sales environment will return with the opportunity to more fully engage with our customers and prospects. Focus on your strengths and use them to propel you forward and help you stay in the game!

The Top 12 Qualities of a Good Salesperson (Part 1)

A good salesperson needs more than one or two qualities to help your business reach its revenue goals. Instead, they need a mix of several qualities to handle a variety of clients, situations, and selling techniques.
Look at some of the top qualities that make up an unstoppable salesperson.

1. Ability to Listen
An inbound approach to sales starts by listening.
With active listening skills, you have a chance to show others you can be trusted – in other words, they can drop their guard and stop defending themselves against "being sold to." Only then do prospective customers start to discuss their real problems and leave themselves open to building rapport.
2. Value Creation
In the old days, sales confidence came from seeing everyone as a potential customer.
Today even as prospects have become more qualified, successful organizations have shifted their focus. Today, you generate something worthwhile for prospects even before you make the sale.
3. Adaptability
This stems from the value creation mindset. Sure, you have a defined portfolio of products and services, but you realize one size never fits all.
To create a package that meets customer needs now and, in the future, you must be willing to improvise. When you put on your listening ears, prospects give you the fuel you need. You just need to match that to what your enterprise can offer.
4. Self-Motivation
Salespeople should be able to work independently with little supervision or micromanaging. They should be able to organize their days well by themselves so they can accomplish all their necessary tasks.
5. Communication and Collaboration
A versatile sales leader should work with marketing, but that's only the beginning. For real and lasting success, be prepared to roll up your sleeves and get involved anywhere your expertise is needed.
You might find yourself partnering with the web design or content team, the product development organization, and more. Always be alert to opportunities that will ultimately make selling easier.
Sales reps should also know how to communicate well with the people they collaborate with to generate the best results possible.
6. Understanding Industry Trends and Technology
When it comes to the hottest new information on what prospects are thinking, nobody can beat the sales team. To make the most of that, though, ask yourself: How's your head for data?
Turning your customer insights into actionable intelligence means recognizing when and how things are changing. Often, that means being fluent in modern business intelligence.
Sales winners of tomorrow need to be nimble, to observe everything that is happening. They need to understand their customers' challenges and opportunities so that the company can partner with the client or prospect. When we can be up to speed on our client's environment, we will be considered a trusted part of the team.