Tag: printing
APALA: Print’s NEW role in integrated marketing
Date: Tuesday, March 16, 2010
Who says print is dead? Learn how interactive media and print are coming together to create new, cutting-edge integrated marketing campaigns.
Join us on March 16 as Philip Warbasse of Warbasse Design, demonstrates how 2-dimensional barcodes, commonly referred to as QR Codes, are being used to tie the “real” world (printed pieces [...]
Posted: March 2nd, 2010 under Events.
Tags: APALA, barcode, integrated marketing, printing, QR codes
Comments: none
APALA: G7 – Are you in?
Date: Tuesday, February 16, 2010
If you aren’t, you should be. G7 is the revolutionary new methodology for achieving predictable color consistency throughout the entire production chain, and across a wide range of mediums; from conception and proofing to digital print, offset, grand format and beyond.
A tremendous amount of buzz has built up around G7, but [...]
Posted: February 1st, 2010 under Events.
Tags: APALA, color, g7, prepress, printing
Comments: none
APALA: Print For Design, or Designed For Print?
Tuesday, January 19, 2010
Managing the Total Cost of Project Ownership
Clients and Management are always looking for ways to cut the costs of
doing business, and print is always a target for budget cuts. Meanwhile,
the print production team needs to get the project printed on time,
within budget and often with this pressure to continually cut the costs
related [...]
Posted: January 4th, 2010 under Events.
Tags: APALA, budget, printing, project management, total cost of ownership
Comments: none